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Lesson 12 – Quiz- FB

December 19, 2017 by Webmaster CEA

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  1. Question 1 of 4
    1. Question
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    If you see Facebook campaign costs of $2,000, $6,000 of revenue in the first click, and $1,000 of revenue in the last click, what action is best to optimize the campaign?

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  2. Question 2 of 4
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    If you see Facebook campaign costs of $2,000, $1,000 of revenue in first click, and $6,000 of revenue in last click, what action is best to optimize the campaign?

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  3. Question 3 of 4
    3. Question
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    Where is the best place in the customer journey to insert a Facebook ad that has high first click ROI?

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  4. Question 4 of 4
    4. Question
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    If you run a Facebook campaign with the intent of converting people to buy from the ad, and you see high first click ROI, what conclusion can you make?

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